This year I decided to try something different. I still love my logo & branding, but decided on a fresh approach to my social media. It is very easy (almost too easy) to get caught up and imitate other people's websites. As they say the best form of flattery is imitation. To date I have never seen anyone imitate me, thank goodness.
Maybe to some the imitation is a compliment, but business for me, has always been about being authentic, being me and making no apologies for it. Being unique and honest, and not trying to be something I'm not. I am me, and refuse to apologise for my love of pink.
The real me, is an introvert and will never be the noisy one in the room. I dread networking, but underneath the quiet persona is a sense of fun. I am calm, patient and passionate about everything I do (ok, maybe not the housework)!
I decided I wanted to ensure consistency across my social media and the channels I use. So hopefully you will see more consistency in what I am doing, while letting my personality shine through with the new templates that I now have to work with.
You might be wondering where I've been going with all of this, and honestly, if there is one thing you take away from this, I hope it is that to be in business does not always require corporate design. Be authentic, and be you, and let your business reflect that - no apologies are required.
I am a small business Virtual Assistant and run my business freeing people up to do what they do best, while loving the paperwork you hate!